The power of gender difference

The power of gender difference, not gender equality, is a secret source for success. Some smart businesses are starting to wake up to this fact. This book explores why and how.

Properly valuing brain gender diversity in the workplace is one of the biggest and largely untapped sources of competitive advantage for modern businesses. Recent advances in neuroscience provide the key to unlocking it.

gender differences in the workplace

Applied neuroscience

Modern research shows that there are gender-based differences in the brain – it’s just not as simple as a binary between a ‘male brain’ and ‘female brain’.

In fact, our brains are like a mosaic where many of the tiles are available in thousands of shades on a spectrum between pink and blue.

neuroscience of work relationships

Workplace culture

The problem is that our workplaces tend to be governed by structures, processes and cultures that are practically pure blue.

All the brains in the business that are elsewhere on the spectrum cannot thrive as they might, so sources of productivity, creativity and agility go untapped.

modern workplace culture

All the Brains

Anyone who manages people needs to understand how the brain works and the impact it has on how people work together as teams.

Anyone who wants to unlock the talent and productivity of all of their people needs to understand how recent findings around male- and female-type brains should shape the way they manage.

all the brains in the business

Order your copy

If you’d like to get close to some of the ideas and topics from my courses and videos, you’ll find my new book, All the Brains in the Business expands on the concepts and gives you a deeper practical understanding.

All the brains in the business is available on Amazon now

I have developed models of applied neuroscience in action. These have been tried and tested with busy leaders.

Kate Lanz
CEO mindbridge

Kate Lanz, CEO of Mindbridge A blue background glow

My vision is to build brain-friendly working environments. I want to help leaders understand the power of igniting the neuro-chemistry that causes people’s brains to thrive. This enables them to be a positive influence on motivation and performance through the application of modern neuroscience.

At Mindbridge, we partner carefully and closely – we build long-term relationships and provide a safe environment to explore challenges and issues. By doing so, we are able to get close to the people and the culture of the organisation we’re working with, and can then provide a bespoke, focused and relevant approach.

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